Roblox

Roblox was in need of a 'creator highlight' video on one of their superstar creators, Sam Jordan. Sam is a pioneer in the Roblox creator space, and I could not be more thankful for the opportunity to craft the narrative of his journey. From initial interviews, to preparing a look and feel that would align with the Roblox brand, I stepped in as creative lead to run this project from beginning to end (including editorial, and color and sound finishing). The challenge for me on this one was to take a typical approach to a talking head interview, and make it feel not only fun and engaging, but also acutely curated to the subject.

Myself and the incredibly talented DP, Zayd Ezzeldine, met up with Sam in his Miami house and captured his interview along with some super fun BRoll.